Whooshfly Case Study

Client: Whooshfly

Services: Strategy, Social Advertising

Client: Whooshfly 
Services: Strategy, Social Advertising

Travel in Style to the Sundance Film Festival

Whooshfly, a service where travelers book flights on private jets and split the cost with other travelers, had a strong operating presence in the southeast United States. They were hoping to expand westward, so we ran a social media campaign to see if we could charter travelers on flights from Los Angeles to Park City, UT for the Sundance Film Festival. 

Objective

Prove that there was a market for Whooshfly in the western United States. 

Audience

Sundance film festival attendees coming from LA that would be interested in flying on a private jet to attend the event.

Strategy

Run a social media campaign targeting our audience in the hopes of getting both app downloads and reservations on the LA flight.

Whooshfly Commercial

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Results

532 Whooshfly app downloads

2 flights fully booked from LA to Park City, UT for the Sundance Film Festival

35:1 return on ad spend (ROAS) through our advertising campaign

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